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Branding & Design

Branding is the process that gives your product or service a unique identity. It helps people remember who you are and drives their engagement or purchase decisions.

What gets a brand noticed?

It starts with good design which makes it easier for us to do good business.

What makes a brand memorable?

The uniformity of brand language and alignment with brand values, consistently used across all mediums of communication makes a brand memorable in the long run.

How Do We Build a Brand?

At 4AM Worldwide, we offer brand communication services to our clients. We believe in becoming the medium that connects our clients to their audiences. We’re the communication partners you need, to offer your consumers a better experience. We take pride in the brands that we have created through our strategic design solutions.

Market Study

The start makes all the difference. We bring people and brands closer, way before we begin to design. Studying people, their behaviour, buying and consumption habits, and every detail that affects the image of the brand is the first milestone we embark on.


Brand Architecture

Growth is a constant factor, which is why we love to help our clients grow, consolidate and run their parent brand, deeply linked with their sub-brands under a brand architecture, suited to the larger growth vision and category. Whether it is a branded house, house of brands, endorsed, or hybrid structures, we identify and design a comprehensive brand language and imagery to help various sub-brands stay connected to the parent brand.

Brand Strategy

How we stand out is how we are best remembered, which is why we carve out niche identities for our brands. From product naming to market positioning, designing the product’s logo to animating it for social media - we carve brand identity through a consistent brand tonality, colour theory, and uniformity of design.

Logo Design

This is where the beauty of form, symbol, structure, semiotics, and aesthetics come together as one. We provide exceptional logo design services that reflects the essence of your business. Of the several logos we have created nationally and internationally, we are proud to show off the stamp of our work on many businesses globally.


Product Packaging

How a product appears on the shelf is how it is first tried out. Keeping various factors such as buying behaviour, audience sentiment, market research, domestic conditions, and the Indian seasons in mind, we love to do packaging design for all categories from the restaurant business to food items, makeup brands to direct mailer boxes and more.

Brand Collateral

Carrying the brand story forward with the power of good design and effective writing, we craft collateral such as brochures, leaflets, newsletters, catalogues, billboards, posters, flyers, and just about everything that has a communication touchpoint.

Photography

Time is best frozen within the frames of a photograph. Our experienced in-house photographers study a brand from an aesthetic point of view to create mood boards, look and feel for brand campaigns, product launch photography, lifestyle shoots, and more.


Specialized Design Languages

In the era of specialization, we understand how design needs to evolve into a variety of forms best suited for niche industries and initiatives. Our range of work for environmental design, architectural design, signage design, graphic design, and more stand as testimony to this.

Character Design

Every brand carries a human value it stands for; sometimes best represented through a mascot. Bringing a brand mascot alive with the help of unique attributes and features, showcasing it on a storyboard, and adding motion styles to it, is a joy for us.